Our commitment at New Alex is to deliver the highest-quality salt products for industrial, agricultural, and commercial applications.
Established in 2025, our factory in Wadi El-Natrun is equipped with advanced European production lines, enabling unmatched efficiency, precision, and operational safety.
From tablet and industrial salts to sea, raw, and animal salts, every product is manufactured to meet international quality specifications while supporting the diverse needs of our clients.
New Alex serves both local and international markets, offering flexible packaging solutions and export-ready logistics.
All our products undergo strict quality control procedures to ensure purity, consistency, and reliable performance.
At New Alex, we don’t just supply salt—we provide innovative, reliable solutions that drive performance, sustainability, and long-term growth.
We are committed to producing and delivering a diverse range of high-quality salt products that meet the evolving needs of our customers, ensuring quality, sustainability, and excellence throughout the entire production chain.
We are dedicated to fostering a culture of teamwork, integrity, and innovation, delivering real value to all our partners and stakeholders, while creating a positive and sustainable impact on the environment and society.
To be a leading company of high-quality salt products in both local and global markets, while continuously developing and producing a wide range of salt types used across various industrial and commercial sectors, with excellence and innovation at the core of our business growth.
Quality is at the core of everything we do, supported by innovation, safety, and operational excellence. We believe in integrity, sustainability, and building long-term partnerships by delivering reliable products, consistent performance, and value-driven solutions to our customers
CEO Word
At New Alex, our vision is to deliver high-quality salt solutions that meet international standards while supporting the evolving needs of our partners and industries. We are committed to continuous innovation, operational excellence, and building long-term trust through quality, consistency, and reliability.
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